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Digital Marketing / Online Marketing


Understanding of SEO, SEM, SMO, link building, affiliate marketing and PPC advertising.
Identifying and implementing strategies for increasing site traffic through organic search listings without being blacklisted.
Researching and resolving HTML code and content, link architecture and navigation issues.
Able to analyze metric data and convey recommendations appropriately to team members.
Assisting in layout of web pages when required.
Continually monitoring organic search rankings to increase traffic and sales.
Analyzing websites strategies and translating qualitative or anecdotal data into recommendations and tactics for revising the strategies.
Creating and reviewing regular sales reports for various online sites and promotions.
Researching keywords using Google, Overture, Word-tracker and internet tools.
Back link strategy and implementation.
Directory submissions and revisions.
Internal link optimization.
SEO technical analysis and evaluation.
Website remediation.
META optimization.
Stay up to date on the latest industry developments.
Demonstrate a proactive work ethic when managing numerous competing priorities in a fast-paced environment.
Self-motivated, detail-oriented and able to prioritize daily work efficiently.
Proven ability to accommodate evolving responsibilities and last minute changes.

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